News

Boyd Adapts and Thrives

David Perry — Furniture Today – 08/03/11 The logo tells an impressive story of longevity: “Boyd Specialty Sleep. Since 1977.” That logo is embroidered on Denny Boyd’s dress shirt this day as he sits down here to tell the story of his company, one that started as a waterbed retailer in 1977 back in the […]

Denny Boyd Embraces Five Goals, Five Values

David Perry — Furniture Today – 08/03/11 Call it the Power of Five.  “If you can’t count them on one hand,” says Denny Boyd, president of Boyd Specialty Sleep, “they can’t be that important.” He’s got five goals, five key points to his customer service star, and five core values that drive the companies he runs. […]

It All Began with Waterbeds and Sheets

David Perry — Furniture Today – 08/03/11 Denny Boyd started his mattress journey with a waterbed store. That led him to begin making his own waterbed sheets, domestically first and then overseas. Then he began making waterbeds. And that led to his entry into the bedroom furniture category. And that led to more stores.

It All Began with Waterbeds and Sheets

David Perry – Furniture Toady – 08/03/11 ST. LOUIS – Denny Boyd started his mattress journey with a waterbed store. That led him to begin making his own waterbed sheets, domestically first and then overseas. Then he began making waterbeds. And that led to his entry into the bedroom furniture category. And that led to […]

Boyd’s New Planet Sleep Mattress Tells Green Story

David Perry – Furniture Today – 03/25/11 ST. LOUIS — With a name like Planet Sleep, you would expect a new memory foam mattress line from Boyd Specialty Sleep to be an eco-friendly offering. And it is. he bedding producer is following up a large and successful batch of introductions at the Las Vegas Market […]

Boyd Launches New Planet Sleep™ Line With Superior Memory Foam Design, Performance and Ultra Premium Retail Presentation

Specialty Sleep Association — sleepinformation.org – 03/07/11 Boyd Specialty Sleep is introducing a new, three-model Planet Sleep™ memory foam collection aimed at giving select retailers an exclusive combination of benefits: Superior memory foam applications and comfort feels, a high-end in-store presentation, plus high profit opportunities.